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Monday, October 29, 2007

Where Does Tea Fit In Soda Vending Machines?

As people become aware about their health and start moving towards nutritional, healthier food and drinks, the traditional vending products are facing a decline in popularity. Instead of taking this as a risk to your vending business, you should treat it as an opportunity to make serve more customers, earn higher profits and expand business.

Recent diet fads have made people restrict their diets and exclude conventional, high calorie products like fried snacks and soda. They prefer low cal meals and diet soda to keep a check on the calories consumed by them. With over 100 calories per drink, traditional beverages are losing popularity.

The vending machine manufacturers and product suppliers have started offering new types of products to meet the demand for healthier food items. On one hand, these new products are a great way to gain market share by meeting changing customer demand. On the other hand, it means losses for traditional vending product suppliers who rely on carbonated beverage and fried snack products.

One of the latest, surprising trends has been the rising demand for tea vending machines. Recognizing this opportunity, soda vending machines has included tea as one of their selling products. For example: In the United States, Coca Cola has agreed to distribute three new flavors of tea drinks.

Most common tea products being sold through vending machines include:
• sweet tea
• lemon tea
• green tea with ginseng and honey
• iced tea

Tea is perceived as having many health benefits. Recent studies show that there are healthy antioxidants in tea and it promotes weight loss. This may be the reason behind the increase in demand for tea rather than other high calorie beverages.

Like soda vending machine operators, soda vending machine manufacturers have also launched new models of vending machines. These are attractive and easy to use. Also, new products are also available in great packaging which can be displayed in a glass front vending machine. Non traditional flavors of tea have also been introduced to encourage new customers to use soda vending machines.

The best way to maintain your soda vending machine sales will be to choose a combination of traditional as well as new products. You can continue to sell branded, conventional products along with tea and other healthier items. There should be adequate variety for customers to choose from. If you buy vending products, both traditional and new, from the same supplier like Planet Antares Inc, you may get a discount on purchases too.

Soda vending machine operators must constantly tailor their menus to an ever changing soda vending machine consumer base.

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