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Monday, September 08, 2008

Successful Vending With Packaged Cold Drinks

Presently, hundreds of products are being sold through vending machines. From the cheap bulk vending products like candy and toys to the expensive snacks and digital items, you can sell anything that suits customer preferences, your needs as well as capital restrictions.

Till now, soft drinks are the favorite among people of all age groups. They account for the largest share in vending industry sales and in the future, this trend is only likely to grow.

Americans love soda and cold drinks and prefer these over any other beverages. Many renowned vending companies like Planet Antares Inc recognize this fact and cater to the high customer demand for cold drinks.

Mainly, closed front vending machines are being used by vending operators in the soda vending machine segment. However, even the glass front vending machines are gaining popularity. Through Planet Antares vending machines with glass front doors, customers can view the products on offer and choose the desired one. Thus, you will find it easier to sell different kinds of products with a glass front vending machine as they allow:

• Greater variety
• Attractive layout of products to encourage impulse buying
• Self promotion and lesser advertisement requirements

The vending market is being flooded with new and interesting packaging for many products on a regular basis. The new bottles can easily accommodate 5.5 fl oz to 1 liter drinks. However, it is the 12 oz cans that have a remarkable 73% sales contribution in the cold drinks segment. Planet Antares vending machines are capable of carrying up to 150-200 cans of this size.

Recently, the demand for healtier products has led to vending operators offering a combination of both conventional sodas as well as healthier options like milk, tea and low-cal energy drinks. The less expensive products are being replaced by premium products that promise well being and fitness.

Newcomers in the vending business can opt for soda vending machines to make substantial profits and satisfy customers as well. The trick is to buy reliable equipment such as Planet Antares vending machines and stock it with popular products like soda that is a favorite among kids, teens and adults.

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